Test applications without writing code or script
Startup name
Web address
Founding date
July 2016
Total team member
Startup stage
Enterprise, Consumer, Software
Product usage or interact
Desktop, Mobile/Tablet (iOS), Mobile/Tablet (Android), API
Istanbul, Turkey

Elevator pitch helps mobile and web application owners to automate their application tests on real devices without writing any code. is cloud based and can integrate with development process. All common test frameworks are supported by will increase customer satisfaction and decrease cost of software bugs.


Osman Raif Güneş

I am an entrepreneur from the software developer background. I worked for software houses, Istanbul municipality and banks for five years. For two years, I am developing products and business as an entrepeneur.

Burak Dönmez

I am graduated from Bogaziçi University. I worked as an Android developer about 2 years. I am developing and researching new software tools in mobinavel company.

Business model

Target customer

Target customers are mobile and web application developing companies.

Customer acquisition strategy

We reach to customers via p2p connection, blogs and events.

Revenue model has three models :

Firstly, it provides fremium model. free model offers one application test on a few devices, within limited time.

Second one is saas model. With saas model customers will subscribe monthly. Application count and device usage minutes decides package size of subscription.

Thirdly, provides custom solutions to corporate companies. With custom solution model customer will have its own device lab and dedicated server.

Market info

Market size

$ 12,910,000,000

Competition firstly provides end to end solution to its customers: device farm, test without scripting, continious testing, cloud based testing, support for all test frameworks. Our customers do not provide all of this features as a package.

Record-and-play technology is more developed than any other competitor.

Startup traction

We started to develop one year ago with the investment of The Scientific And Technological Research Council Of Turkey and support Of Yıldız Technical University.

We are at closed beta and have three on-process customer negotiations for custom solution model.

Other information

We are one of partners of Garanti Bank.

Publication date: 10 October 2017