Soko Uganda

business ecosystem tool manager
Startup name
Soko Uganda
Web address
www.sokoug.com
Founding date
August 2017
Incorporation
Yes
Total team member
6
Startup stage
Prototype
Category
Software
Sector
E-commerce & online marketplaces
Product usage or interact
Desktop
City
Kampala District, Central Region, UG, Uganda

Elevator pitch

Soko Uganda meaning market provides an online platform for manufacturers and suppliers in Uganda to market and sell their goods or services online over the globe with a long term goal of having our presence in Uganda delivering a wide platform for recognized manufacturing brands at rock bottom prices they can hardly get from any retailer

Team

Hillary Mbabazi

Am hardworking,ambitious entrepreneur who takes risks to change the society i live in for the the better and good of the community. practical business skills and computer skills from Makerere University

Business

Business model

Target customer

manufacturers or producers,household,private sector,B2B

Customer acquisition strategy

content markeing,SEO,E-mail marketing,social media,Conversion rate

Revenue model

-transaction fee:every online purchase made a %charge is entitled
-marketing fee:additional features of extra priviledges of particular products on the platform we charge extra
-subscription fee:annual subscription is charged in the long run depending on size of the company
-delivery charges:after purchase,urgent deliveries and distance a cost is attached to the buyer or in case of after sales there is cost sharing

Market info

Market size

$ 2,777,778

Competitors

Competition

jumia uganda is a direct competitor because it categories all the services we offer and is an e-commerce platform the only unique future that we bit them is categorization and specialization.our products are Ugandan manufactured and later extended to east African then africa. Jumia deals with any online sell of item on globe from Houses to jewelry and qwicart only in grocery.
another aspect why Soko is different it provides all aspects of negotiations,billing,chat with different parties

KPI's

  • 1,400 e-mail listing
  • 3,000 social media

Startup traction

in a period of 3month we managed to get 3000 followers on our social media page,from the award from the private sector development awards as the best innovator in business and top nominee in the MTN innovation awards we raised an e-mail listing of over 1400 manufacturers,and our views on our prototype page increase daily to 1400 all in a short time.news paper feeds on top papers in Uganda a week running talking about the business sector innovation Soko Uganda.
Soko Uganda is setting up a structured team that will help in the marketing processes and close gaps of other partnerships that are needed to aid the business like logistics

Other information

-private sector foundation development award winner in the category of Best SME innovation champion 2017.
-MTN innovation award 2017 top nominee

Add comment

we are team of different skills who are fighting hard to utilise each opportunity to put the vision to reality to build and e-commerce business(online store) that can favorably compete with international brands like Amazon

Team
Publication date: 13 February 2018