We deliver world class education to school students in Afghanistan. we are digitizing the School Education Subjects, the core subjects of Math's, Science, Biology, Physics, Chemistry, English and Islamic in to range of wide size animated videos available in a structural format through SmartMaktab Platform.
I am the founder and CEO of SmartMaktab, a company that digitizes the School Education Subjects. Prior to founding SmartMaktab, I was the Technical Manager at RN Technologies too. I hold a BA degree in Psychology & Educational Science from Kabul University and a Diploma in Information Technology.
Since our startup is the first mover in Afghanistan Market so the most important KPI that we will track is how much it cost to acquire a new customer. This tells us about the efficiency and effectiveness of our marketing efforts.
Then there is customer retention rate which tells us about the customers who remain paying customers for a period of time and work to keeping customers happy which can also help us in getting new customers too.
Customer Numbers is also important for us, we measure the number of customers we have since we have started.