Selfikon - Show Yourself
Startup name
Web address
Founding date
July 2015
Total team member
Startup stage
Consumer, Software
Social media
Product usage or interact
Mobile/Tablet (iOS), Mobile/Tablet (Android)
Belgrade, Serbia

Elevator pitch

Selfikon is a niche social network for selfies and the only social network in the Europe that implemented branded Augmented reality faces and filters. Selfikon has been selected as one of the top 25 companies at "Startup Grind Europe 2017" in London.


Vukasin Bosanac

My name is Vukašin, I am cofounder and CEO at Selfikon. I think persistance is the most important.

Miloš Bogdanović

Nina Bosanac

Miloš Maran

Jovan Bosanac

Business model

Target customer

The most commont target group are male and female, 18-24

Customer acquisition strategy

Recommendation, Digital marketing, Cooperation with celebs, Articles..

Revenue model

Our business model includes primary users and companies. So far we still dont have stable revenue stream because we were more focused on getting users. Our revenues so far are from the companies. We sold licences for branded Augmented reality faces, and some companies organized selfie competitions and sponsor hashtags.
On Selfikon companies can:
- Brand augmented reality faces and filters
- Brand sticker packs which are sticking to photos
- Sponsor hashtags
- Create selfie competitions etc

Market info

Market size

$ 2,000,000,000



In event of complete change of their concept competitors might become existing social networks. At this moment Selfikon has the possibilities for companies which can be seen only on Selfikon and those are:
- Branded augmented reality faces and filters
- Branded sticker packs which are sticking to photos
- Sponsored hashtags
- Selfie competitions (automatic system which is choosing selfie winner in hashtag in certain period of time, by number of likes or randomly, , by the luck)


  • 50,000 Monthly active users
  • 10,000 Every day available users

Startup traction


Other information

Selfikon was chosen at the "Startup Grind Europe 2017" as one of the top 25 companies.

Visit this link for more info

Publication date: 26 December 2017