KidsMobile

Mobile Apps Development Company for Kids
Startup name
KidsMobile
Founding date
January 2017
Incorporation
No
Total team member
4
Startup stage
Users
Category
Software
Sector
Education, Mobile, Music & entertainment
Product usage or interact
Mobile/Tablet (iOS), Mobile/Tablet (Android)
City
Gaza, PS

Elevator pitch

Nowadays, Kids usage of smartphones become very popular, especially watching videos on YouTube but this can expose them to inappropriate content of YouTube via suggested/related videos, Hence our idea come! We launched our first app which is a video app that provides filtered videos, safe, educational and entertaining environment for kids. And more kids related apps on the way!

Team

Mohammed Alhaddad

I have a master's degree in communications engineering from the Islamic University of Gaza, and i published many researches in the field of wireless communication, experience in the field of apps industry and communication security

Omar Albelbaisy

My name is Omar Z. Albelbaisy, I'm 26 years old, I've got my bleacher degree in Computer Science from the Islamic University of Gaza in 2014. And I'm working in Software Development filed for more than 4 years including web, desktop and mobile development.

Business model

Target customer

Arab parents between 20 to 45 years old especially moms

Customer acquisition strategy

Publishing our apps through social media networks and app stores

Revenue model

We have more than one revenue model
1- Advertising using mobile ad networks such as Admob
2- Advertising from our own ad providers
3- Subscription model for users who don't want to see ads on apps.

Market info

Market size

$ 200,000,000

Competitors

Competition

Our main competitor is the official YouTube Kids app from Google which is an automated YouTube filtering app in English

KPI's

  • 10,000 Daily Active Users
  • 100,000 Registered Users
  • 2,000 Daily engagement (hours)
  • 25 Engagement per user (minutes)
  • 20,000 Ads Clicks per month

Startup traction

We launched our first app "TubeyForKids" online on Google Play Store in July 2017.
Now we have more than 100K users and more than 10K daily active users.
We got great positive users feedback and 4.7 rating average

Other information

Our app TubyForKids nominated for representing Palestine in Alecso Mobile Award 2017.
Our app TubyForKids nominated for representing Palestine in World Summit Award - Mobile 2017.
Our company has been chosen for the acceleration phase in UCASTI incubator.

Publication date: 28 October 2017